스킵네비게이션

Busan Medical Tourism

Brand Identity

Symbol mark

Basic type

심벌마크 기본형

Grid system

심벌마크 그리드 시스템

Minimum use regulation

심벌마크 최소사용규정, 최소 규격 5mm

Symbol mark is?

It represents the Brand Identity System image of Smart Care Medical Busan and is the most important element to convey a consistent image. When used, comply with the specifications given in this paragraph and must be enlarged and reduced an exact proportion.

Design Concept

Through the connection of brand name, it expresses the SCMB, the initial of Smart Care Medical Busan in cross band shape (M), the representative symbol of medical and the soft line of symbol is the promise of the flexible and soft medical tourism industry in Busan.
The meanings of color are the harmony of Busan's advanced medical technology (Dark Blue), medical tourism (Sky Blue), and citizens and tourists (orange).

Wordmark

Basic type

워드마크 기본형

Grid system

워드마크 그리드 시스템

Minimum use regulation

워드마크 최소사용규정, 최소 규격 5mm

Wordmark is?

It represents the Brand Identity System image of Smart Care Medical Busan and is the most important element to convey a consistent image. Use it in compliance with the color and proportions presented in this section.

Design Concept

Smart Care Medical Busan, a leading brand of Busan International Medicine, expresses its commitment to the status of Busan's leading brand of medical tourism and the future of medical tourism with the meaning of Busan's advanced medical service, along with M of medical as a motif of Busan Seagull.
Through the connection of brand names between M and D of Medical, we have expressed the cross-band shape negative, which is the representative symbol of the Medical.

Signature is?

Signature horizontal combination

시그니춰 가로조합

Signature vertical combination

시그니춰 세로조합

Signature

It systematically organizes and defines the combination of symbol marks and word marks, thereby effectively informing smart care medical Busan, facilitating communication, and delivering the right image.
It increases visual balance and readability by positioning it at a certain distance. Do not change the ratio and interval of symbol marks and word marks at random, but choose the appropriate form according to the situation of the application.

Emblem

엠블렘 및 그리드 시스템

Emblem is?

It is a decorative element that represents the authority and status of Smart Care Medical Busan, mainly used for certificate, appointments, and ribbons worn in chest during various events.

Download Busan Medical Tourism BI